Really Really Bad Indian Advertisements
>> Friday, March 19, 2010
Millions of advertisements are churned every year hoping to endorse prodcts and services with most of them failing to reach their mark. A majority of ads go unnoticed and only a handful leave a lasting impression thanks to the creative genius, the sheer star appeal of the ad (read budget running into crores) or a catchy jingle albeit absolute nonsense.
Its safe to say a majority of them border on being boring to outright stupid but that’s not enough to make an ad really really bad. A bad\ boring ad would make you switch the channel but a really really bad ad is the one which makes you a watch in shock and disbelief sometimes even horror and amazement all at the same time.
If you feel yourself,
- Wanting to watch the ad again to be sure of what you just saw
- Wanting to adjust the antenna or set-top box to check if poor transmission jumbled a few ads
- Wanting to know if the film makers were actualy paid for the job
- Wanting to know if the script writer was having an affair with the director’s wife
- Wanting to know more about the management that approved the ad especially the B-schools they went to and their current salary structures
- Wanting to know if the ad film was a solo master piece or part of a bigger campaign with more to look forward to
- Wanting to know about job opportunities in the ad film industry
- Wanting to use the product out of sympathy
- Wanting to swtich the TV off and ponder over how you became a couch potato
- Wanting to write a blog entry about how bad it was and how not to make an ad
Yep, it’s a really really bad ad.
