Showcasing the Decade's Best 2000 - 2010

>> Sunday, March 6, 2011

How often do you hear people say “time flies…”, “years have gone by since I last met you”, or “what a year it has been for me…!!” ?? Years go by, and before you know it you you’ve just seen an entire decade through! And what happens at the end of these years and decades..? People relive their life’s precious moments, news channels report and highlight the outstanding moments of the 10 past years and movie buffs talk about the best and the worst movies they watched. What that really means is that sometimes in life you just want to sit back, and reflect upon what has gone by.

It was quite a decade for our country – Sports saw some new feats achieved, Business saw some of its biggest scams like the Satyam downfall, and some of the biggest rivalries being fought out like the one between the Ambani brothers, the 26/11 horror and so much more that was both good and bad! Advertising came a long way too. Brands began splurging, advertising budgets began to swell to make good ad campaigns and creativity reached a level never seen before on Indian TV and all credit goes to the biggest names like O&M, Mudra and FCB Ulka amongst others who have literally changed the face of Indian advertising, and for the better!


Cricket World Cup 2011

>> Monday, February 28, 2011

The West Indies did a brilliant job in 2007 – the lush green grounds, the beaches, the perfect holiday destination for spectators, and the class apart organization and groundwork that went behind putting it all together - and on the 28th of April 2007 if you dreaded the long wait till 2011, well you can put that smile back on because it’s over and rest assured it’s not looking any less promising or any less majestic this time around! And if Australia carries its dismal form from the Ashes, we will finally get the chance to applaud a new winner and a new nation as it embraces cricketing glory!

First things first...A somewhat different setting makes this year’s tournament more exciting. It’s going to be very South Asian in nature with India, Sri Lanka and Bangladesh jointly hosting the party. There have already been the controversies (what’s cricket without it!) and the hiccups with Pakistan being stripped of its hosting rights, but with 17th Feb 2011, being just around the corner, everything’s in order and the final pieces are fitting in well.


Super Bowl 2011

>> Tuesday, February 15, 2011



>> Thursday, February 10, 2011

It’s the story of this one man army and the phenomenon they call Mr Rajinikath!! He needs no introduction in India – South, North, East, West – they have all been covered and fans reside in every corner of this country. Be it his acting, the dialogue delivery – they call it ‘Rajni style’, the things only Rajni can do – travel faster than light or unravel Vitoria’s secrets ;), the ever so unique sense of fashion or the jhatkas and the matkas that even put our very own Munni and Sheila to shame, the man aka ‘The God in Human Form’ is quite special in more ways than one.

The story of the brand called Rajinikanthh is unique and heart warming. It’s a classic example of the famous rags to riches story. If you were a frequent traveller on route 10A of the Bangalore local bus transport many years ago, chances are that Rajnikath may have sold you your bus ticket. A modest beginning and in his own impeccable style all he says is this - “Yesterday I was a conductor, today I’m a star, tomorrow what I’ll be only He knows!”.


Animals INVALID? PETA tells you why they are NOT!

>> Tuesday, January 4, 2011

If you thought the likes of Yana Gupta and Sherlyn Chopra were only capable of steamy and jaw dropping item numbers, you may be mistaken because sometimes they mean some serious business too. This PETA ad campaign, as much as it may talk about whips, canes and item numbers, it sends out some powerful messages. If Indians are most closely attached to one thing, its Bollywood hands down and when you combine one of the biggest nationwide issue with the biggest Bollywood stars, you get the public to listen and most likely act.


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is a forum for ad lovers and all those fascinated by the medium. is an online repository that collects user feedback, ratings and reactions on the best and worst of TV, Print and Outdoor advertisement campaigns. A first of its kind, adloo lets users rate and review advertisements that form a part of pop culture and simaltaneously share them on popular social networking mediums.

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