Animals in Advertisements

>> Sunday, June 20, 2010


Vodafone\ Hutch (The Dog)
No dog has done more for the canines, not even Lassie or Beethoven, than the Vodafone dog has. The advertisement not only became a rage but it also sent the prices of pugs soaring. Owning a pug became a status symbol as Vodafone emerged a clear winner.

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'Jingle' Mangal

>> Saturday, June 19, 2010


A jingle is a memorable short tune with a lyric broadcast used in radio and television commercials, which are usually intended to convey an advertising slogan. - Wikipedia

We have witnessed some truly remarkable jingles over the years that have made very ordinary advertisements stand out, jingles with recall value transcending time; jingles with a life of their own. For example, “Thanda Matlab Coca Cola”, “Washing Powder Nirma” or “Hamara Bajaj” will always remain evergreen in the history of Indian Advertising.

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Amul: Utterly Butterly Delicious Amul

>> Thursday, June 10, 2010


In India, at least as far as I know, if its butter it has got to be utterly butterly delicious AMUL! Today Amul is a symbol of many things apart from butter– Chocolates, Ice- creams, an unending list of milk products, pizzas and even sweets, but the name Amul immediately brings in images of the “amul baby”, her red and white polka-dotted dress, her orange face, the hoardings that changed every week and the brilliant one liners they had on them.

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About This Blog

adloo.in - The Indian Advertising Forum
is a forum for ad lovers and all those fascinated by the medium.

http://www.blogger.com/www.adloo.in is an online repository that collects user feedback, ratings and reactions on the best and worst of TV, Print and Outdoor advertisement campaigns. A first of its kind, adloo lets users rate and review advertisements that form a part of pop culture and simaltaneously share them on popular social networking mediums.

The consumers share their views and opinions of popular brands and products; the brands get a real measure of the effectiveness and popularity of their marketing campaigns.

adloo aims to become the absolute measure of a campaign's popularity and help the consumers and brands express and understand each other.